Keywords Analysis:

To choose/Analyze a keyword following steps should be taken:

  1. Business Theme should be analyzed
  2. Geo Targeting: The area in which we will do our business
  3. More Specific: e.g . what types of product we deal new/used

  • For keyword Analyzing Google Keyword Analyzer (Keyword Tool)is used.

  • For Checking competition of keywords: Type the keyword in Google's interface and the the no. of results found

  • Make an excel file for making a list of keywords. Atleast 20 keywords should be taken so that after refining you atleast have 15 keywords left.Note Keyword name,Competition,No of local searches and no.of global searches (if required).
  • Always choose Keywortds with Minimum Competition and Maximum Searches

 

Reasons of Keywords Indexing:

There are two reasons of Keyword Indexing

  1. Most Searched by people.
  2. Most availaiblity on diffrent websites.

 

Types Of Keywords:

There are four types of keywods:

  1. Primary Keywords.
  2. Secondary Keywords.
  3. Tertiary Keywords.
  4. Long Tail Demand Keywords.

 

Primary Keywords:

Primary Keywords are the indexed Or Identified Keywords.

Secondary Keywords:

All keywords other then Primary Keywords are Secondary keywords.

Tertiary Keywords:

Tertiary Keywords are derived from Primary Keywords by deviding Primary keywords into chunks/pieces

Long Tail Demand Keywords:

If a Keyword contain three to five words than it is called long Tail Demand Keyword.It is generally used to be more specific to the business.

 

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